Hosted by Chartered Accountant and small business advocate Fiona Johnston, Money Secrets unpacks the financial truths most small business owners were never taught — but absolutely need to know.
Every episode offers practical insights, mindset shifts, and honest advice to help you make more money without burning out. Whether you're service-based, product-based, or somewhere in between — this is the podcast for good people who want to do great things with their money.
🎧 New episodes weekly. Listen below or on Spotify / Apple Podcasts.
Welcome to the Money Secrets Podcast
How to Make Money from Social Media - with Jarrah Brailey (EP#54)
Social media can build brands, communities, and real revenue — if you know how to use it properly. In this episode, Jam Packed Agency founder Jarrah Brailey breaks down how organic content, paid ads, and smart strategy work together to help businesses actually make money from social media. Listen to Ep 54 of the Money Secrets podcast.
Are You Making Enough Money In Your Business? (EP#53)
If you’re not making the money you want in your business, it usually comes down to one of three things: your pricing, your business model, or your money mindset. The good news? All three are fixable. In this blog, Fi breaks down where most business owners get stuck — and how to create a more profitable, confident, and sustainable small business. Listen to Ep 53 of the Money Secrets podcast.
If You Don’t Know Your Money, You Don’t Know Your Business – with Kate Toon (EP#52)
Kate Toon joins Money Secrets to talk real numbers, real debt, real independence and what sustainable success actually looks like. A grounded, practical conversation about knowing your money, defining your minimal viable income and building a business that supports your life — not the other way around. Listen to Ep 52 of the Money Secrets podcast.
Manifesting Your Money (EP#51)
Manifesting isn’t about waiting for the universe to drop success in your lap — it’s a powerful combination of clarity, focus, and consistent action. In this blog post, Fi explores the neuroscience behind manifesting, why speaking your goals aloud matters, and how intentional behaviour creates real results. Perfect for small business owners who want to blend mindset with strategy. Listen to Ep 51 of the Money Secrets podcast.
As The Ripple Festival Doors Open (EP#50)
Ripple Festival was more than a small business event — it was a full-body experience blending creativity, community, and impact. In this special Money Secrets episode, Fi Johnston shares the story behind building the festival and what it represents for purpose-driven business owners. Listen to Ep 50 of the Money Secrets podcast.
Make more $30,000 Decisions and less $30 Decisions EP#49
Most small business owners spend hours worrying about $30 decisions — but the real growth comes from $30,000 ones. In this episode, Fi shares how to stop fixating on small expenses and start making confident, high-impact moves that increase profit without adding more work.. Listen to Ep 49 of the Money Secrets podcast.
Inside Good Money Club: How to Manage Your Money EP#48
Ever feel like cash flow keeps slipping through your fingers? In this episode, Fi breaks down the Profit First method — a simple, no-fluff way to pay yourself first, build confidence with money, and finally feel in control of your business finances. Listen to Ep 48 of the Money Secrets podcast.
15 Years of Peach - From an Olive Grove to Today (EP#37)
It’s part celebration, part business story, and part deep dive into the lessons learned over a 15-year entrepreneurial journey. In this episode, Fi Johnston takes you behind the scenes of Peach Business from its unexpected origin in a windswept olive grove to the businesses, projects, and lessons that have shaped it. Listen to Ep 37 of the Money Secrets podcast.
Let Your Clients Decide for Themselves: Interview with Nataleigh Elzein
In this week’s episode, we’re joined by Nataleigh Elzein, marketer and video strategist at Pinch Studios. With a background in acting and production, Nataleigh is obsessed with storytelling that drives movements. In this conversation, Nataleigh shares how she moved from discounting her work to valuing it fully—without making financial decisions for her clients. She opens up about navigating financial literacy as a business owner, learning to pay herself with intention, and why putting the best offer on the table is the most empowering thing you can do for your clients. Listen to Ep 8 of the Money Secrets podcast.
Success Is Personal: Interview with Jaye Heraud
In this episode of Money Secrets, we hear from Jaye Heraud, founder of Stitch Strategy and a member of Good Money Club. Jaye is a seasoned marketing and operations consultant who helps small and medium businesses navigate their digital worlds, from websites to digital marketing strategies. Listen to Ep 4 of the Money Secrets podcast.