Search for an episode or topic 👇🏼

The Money Secrets Podcast

Financial and business strategy for purpose-led business owners.

Hosted by Fi Johnston, Chartered Accountant, CFO, and impact-driven business advisor. This podcast helps small business owners make more money without working harder. Hear about:

Money management and cash flow planning
Pricing strategy and revenue generation
Money psychology and mindset
Business growth and profitability
Financial strategy for small business owners
Purpose-driven, impact-focused business

🎧 New episodes weekly. Listen on Spotify / Apple Podcasts.

Podcast app icon with a white microphone symbol on a purple background.

Black RSS feed icon with three curved lines and a filled circle on a white background.

Get in Touch

Have a question about the podcast, or want to pitch yourself as a guest?

Great.

We accept pitches that are:

addressed to and written by a human being
topics of interest to a small business audience

fiona 7/28/25 fiona 7/28/25

Noticing Your Money Thoughts (Thinking Exercise) Ep#35

In this special edition of Money Secrets, Fi shares a powerful guided exercise originally delivered inside Good Money Club to help members get to the root of their thoughts about money. And now, she’s sharing it with you. Listen to Ep 35 of the Money Secrets podcast.

fiona 6/23/25 fiona 6/23/25

Why Are Some Businesses So Successful? (Ep#30)

In this week’s episode, Fi breaks down the real reason some businesses thrive while others stall — and spoiler alert: it’s not about marketing harder or working longer hours. It’s about having the right business model.. Listen to Ep 12 of the Money Secrets podcast.