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The Money Secrets Podcast

Financial and business strategy for purpose-led business owners.

Hosted by Fi Johnston, Chartered Accountant, CFO, and impact-driven business advisor. This podcast helps small business owners make more money without working harder. Hear about:

Money management and cash flow planning
Pricing strategy and revenue generation
Money psychology and mindset
Business growth and profitability
Financial strategy for small business owners
Purpose-driven, impact-focused business

🎧 New episodes weekly. Listen on Spotify / Apple Podcasts.

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Get in Touch

Have a question about the podcast, or want to pitch yourself as a guest?

Great.

We accept pitches that are:

addressed to and written by a human being
topics of interest to a small business audience

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Are You Making Enough Money In Your Business? (EP#53)

If you’re not making the money you want in your business, it usually comes down to one of three things: your pricing, your business model, or your money mindset. The good news? All three are fixable. In this blog, Fi breaks down where most business owners get stuck — and how to create a more profitable, confident, and sustainable small business. Listen to Ep 53 of the Money Secrets podcast.

fiona 12/3/25 fiona 12/3/25

If You Don’t Know Your Money, You Don’t Know Your Business – with Kate Toon (EP#52)

Kate Toon joins Money Secrets to talk real numbers, real debt, real independence and what sustainable success actually looks like. A grounded, practical conversation about knowing your money, defining your minimal viable income and building a business that supports your life — not the other way around. Listen to Ep 52 of the Money Secrets podcast.