More Money. More Mission.
Masterclass: Make more money & impact.
Pricing strategy and revenue generation
Choosing the right clients
Money management
Impact creation
For small and medium business owners ready for more.
30th July 2026 | 10am AEST (60 mins) | Zoom | All welcome.
Purpose led founders are treating themselves like the last financial priority, and it needs to change.
Stop sacrificing yourself for your mission
So many founders start their business to do great things in the world, but they sacrifice their own pay and financial wellbeing, for the good of their purpose.
This doesn't work. At least not in the long run. Founders who sacrifice their own pay for the good of their business end up resentful and financially damaged. They're usually the same people burning the candle at both ends too.
Is this you: When your revenue drops, is your pay the first thing to be cut?
Pay yourself first, not last
I want you to take care of your current and your future financial wellbeing, so your business can have the longevity and impact you deeply want it to.
Take care of yourself first, starting with your own salary. Your pay should be the first thing that gets paid from your bank account. A non negotiable in your business.
If you don’t treat your pay as the first priority from your business, future you is going to have less superannuation, less financial sustainability. And you’ll be pissed.
Small business is an incredible tool for financial empowerment, but only if you’re paying yourself first.
You’re a small or medium business owner who wants to make more money.
Your price, the way you think about money, and the clients you choose to work with impact your bank account. Let’s get your business working to support you and the difference you want to make in the world.
30th July 2026 | 10am AEST (60 mins) | Zoom | Free.
Stop paying yourself last.
Working harder isn’t going to make you more money.
What will make you more money is working smarter. Being strategic and intentional about how you make money, who you serve and how you manage your money.
I can show you how.
Your price is the financial decision you make every day in your business. Make it count.
More Money, More Mission.
How to make more money and impact in your business (without working more):
Explore and improve your money psychology
Get clear about your revenue goals and how to achieve them,
Increase your prices, by working with better clients,
Pay yourself well from day one,
Understand the link between income and impact.
Money is a tool you can use to create anything, once you know how to use it.
I help purpose led business owners to grow profitably.
And I’ve worked in small business for 25 years.
I’m Fi Johnston. A Chartered Accountant, money coach and business strategist for purpose led brands. I’m credentialled to the eyeballs, have worked in small business for 25 years, and have been self employed for 15. My financial and business advice is safe, tested, and it works. I’ve helped thousands of businesses to:
Grow their revenue,
Increase their prices,
Learn to manage their money well,
Change their money beliefs and behaviours,
Increase their profit and their positive impact on the world.
I’d love to help you grow your business profitably too.
