Hosted by Chartered Accountant and small business advocate Fiona Johnston, Money Secrets unpacks the financial truths most small business owners were never taught — but absolutely need to know.
Every episode offers practical insights, mindset shifts, and honest advice to help you make more money without burning out. Whether you're service-based, product-based, or somewhere in between — this is the podcast for good people who want to do great things with their money.
🎧 New episodes weekly. Listen below or on Spotify / Apple Podcasts.
Welcome to the Money Secrets Podcast
10 Lessons for Small Business Growth and Profit - Money Secrets Mixtape (Ep#63)
In this episode of Money Secrets, Fi shares 10 practical money lessons to help small business owners improve pricing, increase profit, and focus on what actually drives growth. From business model and strategy to time and revenue, this episode is a clear reset on what really matters. Listen to Ep 63 of the Money Secrets podcast.
Stop Taking This Business Advice (Ep#62)
Business success rarely follows a straight line. In this episode of Money Secrets, Fi Johnston explores why money decisions are emotional, why strategies don’t always go to plan, and how small business owners can build profitable businesses anyway. Listen to Ep 62 of the Money Secrets podcast.
Women Aren't Making Enough Money (Ep#61)
Women business owners are often under-earning despite working hard. This blog explores the gender revenue gap, why women underprice and overservice, and how mindset and strategy impact small business profitability. Listen to Ep 61 of the Money Secrets podcast.
5 Ways to Improve Your Cash Flow (EP#60)
Cash flow stress is one of the biggest challenges facing small business owners. In this Money Secrets episode, Fi Johnston shares five practical ways to improve your cash flow and create a more stable, sustainable business. Listen to Ep 60 of the Money Secrets podcast.
Attract the right clients - From Maybe to Yes #1 (EP#55)
Attracting the right clients starts with clarity — not more marketing. In this Money Secrets episode, Fi Johnston shares how to identify your ideal client, communicate value clearly, and build a website that converts. Listen to Ep 55 of the Money Secrets podcast.
Make more $30,000 Decisions and less $30 Decisions EP#49
Most small business owners spend hours worrying about $30 decisions — but the real growth comes from $30,000 ones. In this episode, Fi shares how to stop fixating on small expenses and start making confident, high-impact moves that increase profit without adding more work.. Listen to Ep 49 of the Money Secrets podcast.
Inside Good Money Club: How to Manage Your Money EP#48
Ever feel like cash flow keeps slipping through your fingers? In this episode, Fi breaks down the Profit First method — a simple, no-fluff way to pay yourself first, build confidence with money, and finally feel in control of your business finances. Listen to Ep 48 of the Money Secrets podcast.
Managing Your Money Using Profit First (EP#44)
So many small business owners think they need to be making more money before learning how to manage it… but the truth is, learning to manage your money is what unlocks your ability to earn more. Listen to Ep 44 of the Money Secrets podcast.
15 Years of Peach - From an Olive Grove to Today (EP#37)
It’s part celebration, part business story, and part deep dive into the lessons learned over a 15-year entrepreneurial journey. In this episode, Fi Johnston takes you behind the scenes of Peach Business from its unexpected origin in a windswept olive grove to the businesses, projects, and lessons that have shaped it. Listen to Ep 37 of the Money Secrets podcast.