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The Money Secrets Podcast
Financial and business strategy for purpose-led business owners.
Hosted by Fi Johnston, Chartered Accountant, CFO, and impact-driven business advisor. This podcast helps small business owners make more money without working harder. Hear about:
Money management and cash flow planning
Pricing strategy and revenue generation
Money psychology and mindset
Business growth and profitability
Financial strategy for small business owners
Purpose-driven, impact-focused business
🎧 New episodes weekly. Listen on Spotify / Apple Podcasts.
Get in Touch
Have a question about the podcast, or want to pitch yourself as a guest?
Great.
We accept pitches that are:
addressed to and written by a human being
topics of interest to a small business audience
How to Change Your Money Thoughts
most of us are running on old, unhelpful money thoughts without even realising it. In this mini Money Secrets episode, we’re diving into how your brain is wired to keep you safe—not make you rich and what you can do to shift your mindset for better financial results. Listen to Ep 7 of the Money Secrets podcast.
Money Does Good: Interview with Renee Wallace
In Today on Money Secrets, we’re joined by Renee Wallace, founder of Cultivate Assembly and a much-loved member of Good Money Club. A multi-passionate entrepreneur with deep roots in small business, creativity, and hospitality, Renee shares her journey of shifting from passion over profit to fully embracing the idea that money does good. Listen to Ep 6 of the Money Secrets podcast.
How to Fix Underpricing
Pricing isn’t just about picking a number that feels right—it’s about making sure your business is sustainable, profitable, and positioned for long-term success. Listen to Ep 5 of the Money Secrets podcast.

