Financial Business Coaching for small business owners.
Let’s work together to help you make more money and impact through your business. We offer self paced education, small group coaching and 1:1 consulting and coaching.
Financial Strategy
Getting your pricing, spending and money working for you will change your life and business.
Money Coaching
We don’t stay on the surface, we dive into your money thoughts + behaviours so you can change them.
Business Strategy
Everything in business is easier when you have the right business model, a vision and a plan to get there.
My clients are purpose-led small business owners like you.
Small and medium business owners who care about creating impact AND making money are my favourite kind of people.
I love working with small business owners because you are the change makers, the creatives. The ones cutting the lines, thinking outside of the box, making moves, employing people for the first time. You’re training people, creating great products and services, and you’re having such a positive impact on your communities.
I’ve never met a small business owner who wasn’t committed to trying to make the world a better place because of their business. Every small business owner I’ve ever met has been so passionate, clever, scrappy and thrifty.
I love how we make things happen in the small business world.
Small business owners can change the world (but only if we’re making money). We help small business owners make more money and impact with financial strategy and coaching.
The purpose led business owners we work with
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Solo Business Owners
Lots of our clients are sole traders and solo businesses. There are so many ways to make a good living and build a great business as a company of one. We love it.
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Small Business Owners
If you have or are building a small team, we’d love to work with you. There’s so much that we can do together to make your income, team and profit grow.
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Medium Businesses
You’re an established business owner with a medium team. Money gets more complicated the bigger you grow, and we can make it simple and profitable.
My experience working with small business owners like you.
I’ve been working alongside small business owners and their bank accounts for 25 years. I’ve got deep experience in:
Marketing and advertising agencies of all sizes, shapes and modalities,
Design, architecture, construction, manufacturing and building,
Food and beverage and hospitality including coffee, beer, wine, olives and bakery,
Creatives, service professionals, freelancers, allied health and movement professionals,
Online business owners, coaches, therapists and online course creators,
Social enterprise, not for profit and for purpose business structures.
Most small businesses are more similar than you think, even with industry specific benchmarks and peculiarities.
Impact and profit can co exist.
I'm a champion of business as a force for good, and of understanding how your profit and your impact fit together. Most business owners think they need to sacrifice profit if they want to create a positive impact, or the other way round. In my deep and broad experience working with small business owners, profit and impact can co-exist. I might even go one step further to say that impact and profit need each other.
It would be an honour for me to teach you how to make more profit and impact through your small business.
Fiona Johnston Chartered Accountant
I’m an accountant who’s all about impact, no bean counter.
With 25 years working in small business, I've seen the wins and challenges of hundreds of businesses. I've worked in craft beer, organic food, and beverage, tech, construction, design, and more. I relate to my clients on a human level because I genuinely care about them. It's why most of my new clients come to me through recommendations.
I make a difference.
When I'm not working I'm hanging with my dog, listening to live music, singing with my rad choir, and soaking up the company of friends and family. I've never met a red wine or a cheese I didn't like, and I love supporting Australian-owned and made products and produce.
Small business is really important to me. I've loved it with every fibre of my being since I was a kid. Sustainability, empathy, and the power of business to change the world are more than just footnotes to my career. They're everything. I've seen it with my own eyes and good business lights me up.
Why Peach?
My business idea started to take shape on a weekend trip to the Grampians in the winter of 2010. I was with some rock climbing friends who took me for afternoon tea to Mount Zero, a biodynamic olive grove. I was fortunate enough to meet (the incredible) Jane Seymour, the founder and pioneer of Mount Zero Olives. A poignant conversation with Jane was the conception of Peach, and Jane my first client.
I'm lucky enough to sit on the board of Mount Zero 15 years on.
Given that the idea formed in an olive grove, my business needed a name that encompassed my deep love of sustainability. Peach popped into my mind in the middle of the night and that was it. When I asked my pal Jennine from Red Mullet Creative to design my brand and she reminded me that she had grown up in a peach and cherry orchard? It was one more sign that I was on the right path. The hand drawn illustration she created of the peach tree to the right of these words was like seeing my vision in real life.
Peach was born, and I will forever be known as Miss Peachy.
